AdWeek: “How Are Journalists Using Social Media? (Report)” http://www.adweek.com/digital/how-are-journalists-using-social-media-report/
Cision: “Infographic: How Journalists Use Social Media in 2016” http://www.cision.com/us/2016/09/infographic-how-journalists-use-social-media-in-2016/
Both of the above articles are good reads on how journalists have been utilizing social media platforms in their work.
Over the past few years, social media has become a more favorable option when it comes to journalists. There are fewer skeptical journalists, and more journalists are learning how to use social media to their advantage.
Most journalists are using social media as a way to promote their stories and better connect with their readers. In my eyes, this is the best way to use social media because you can learn more about the readers and what they are interested in, all while promoting your stories.
Once you have a big enough social media following, promoting your work becomes easy.